What We Do | Playbook

Reimagining Office,
one building at a time.

With hospitality at our core, we craft thriving hubs that drive tenant satisfaction, operational performance, and long-term value.

Statistics

50%

avg membership penetration to daily footfall

97%

satisfaction rating across all services

50M+

square feet amenities managed

What Sets Us Apart

We bring clarity, cohesion, and
craft to every square foot

Our distinct lens, strategic approach, and tailored services work in concert
to create environments that resonate and assets that stand apart.

Placemaking

We transform buildings into living brands people can see, smell, hear, and feel. Every space and moment is shaped for the audience it serves. Turning buildings into venues.

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Advisory

We're operators who advise, aligning brand, space design, technology, programming, and operational models to unlock your asset’s full potential. We dive deep into the DNA of your site — its population, location, culture, systems, and goals— to curate a strategy that becomes your competitive advantage.

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Playbook OS

Backed by our proprietary software that streamlines operations — learning preferences, automating tasks, and generating insights — Our expert teams transform office buildings into venues with every interaction by making every moment feel personal, on-brand, and valuable.

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Our footprint

Seattle, WA

San Francisco, CA

Los Angeles, CA

Phoenix, AZ

Denver, CO

Austin, TX

Dallas, TX

Houston, TX

Nashville, TN

New York, NY

Boston, MA

West Palm Beach, FL

Miami, FL

Washington, DC

Charlotte, NC

Atlanta, GA

Detroit, MI

Chicago, IL

NO MATTER WHERE YOU ARE IN YOUR ASSET
LIFECYCLE, WE CAN SUPPORT YOU

Reimagining Office, one building at a time.

We bring clarity, cohesion, and craft to every square foot

Placemaking

Placemaking

Advisory

Advisory

Playbook OS

Playbook OS

Our footprint

Let’s talk about what’s possible in your building.

Reimagining Office,
one building at a time.

We bring clarity, cohesion, and
craft to every square foot

Let’s talk about what’s
possible in your building.